{"id":2011,"date":"2023-10-24T14:42:48","date_gmt":"2023-10-24T05:42:48","guid":{"rendered":"https:\/\/www.t-gex.nagoya-u.ac.jp\/?post_type=sbm&#038;p=2011"},"modified":"2023-10-24T14:49:45","modified_gmt":"2023-10-24T05:49:45","slug":"2011-2","status":"publish","type":"sbm","link":"https:\/\/www.t-gex.nagoya-u.ac.jp\/en\/sbm\/2011-2.html","title":{"rendered":"PI development seminar  \u2018How to write a &#8220;press release&#8221; that catches the media&#8217;s attention -the structure that conveys the message and the mechanism that makes the article-\u2019\uff08in Japanese\uff09"},"content":{"rendered":"<p>A press release is not a \"summary\" of a research paper. <br>\r\nThe purpose of a press release is to provide a \"story\" to newspapers, TV stations, and other media outlets in order to gain opportunities to be featured in articles and TV programs. So, what kind of information do the media seek and what kind of information do they report?<br>\r\nThe lecturer, a former newspaper reporter, will explain how to write articles that \"catch the media's attention\" while introducing the elements and conditions required to be reported and the actual conditions of the media industry. <\/p>\r\n<p>Lecturer:<br>\r\nNagoya University Public Relations Division, General Affairs Department, Senior Administrative Specialist Mr. Tatsuyuki Fukui (Former Newspaper Reporter)<\/p>\r\n<p>Request from the instructor:<br>\r\nDuring the seminar, there will be a brief work session on how to write a press release.<br>\r\nPlease prepare an abstract summarizing the participant's own research, or PDF data of a release you have sent out in the past (releases by related parties are also acceptable) (optional).\u3000An abstract should consist of (1) a title, (2) key points of the research, and (3) a summary statement on one or two pages of A4 paper.<\/p>\r\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.t-gex.nagoya-u.ac.jp\/wp\/wp-content\/uploads\/2023\/10\/pi-seminnar231121.jpg\" alt=\"\" width=\"1357\" height=\"1920\" class=\"aligncenter wp-image-2007 size-full\" srcset=\"https:\/\/www.t-gex.nagoya-u.ac.jp\/wp\/wp-content\/uploads\/2023\/10\/pi-seminnar231121.jpg 1357w, https:\/\/www.t-gex.nagoya-u.ac.jp\/wp\/wp-content\/uploads\/2023\/10\/pi-seminnar231121-212x300.jpg 212w, https:\/\/www.t-gex.nagoya-u.ac.jp\/wp\/wp-content\/uploads\/2023\/10\/pi-seminnar231121-724x1024.jpg 724w, https:\/\/www.t-gex.nagoya-u.ac.jp\/wp\/wp-content\/uploads\/2023\/10\/pi-seminnar231121-768x1087.jpg 768w, https:\/\/www.t-gex.nagoya-u.ac.jp\/wp\/wp-content\/uploads\/2023\/10\/pi-seminnar231121-1086x1536.jpg 1086w\" sizes=\"auto, (max-width: 1357px) 100vw, 1357px\" \/><\/p>","protected":false},"parent":0,"menu_order":0,"template":"","sbm_cat":[63,64],"sbm_skill":[69,71],"class_list":["post-2011","sbm","type-sbm","status-publish","hentry","sbm_cat-comm","sbm_cat-social","sbm_skill-discover","sbm_skill-mind"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>PI development seminar \u2018How to write a &quot;press release&quot; that catches the media&#039;s attention -the structure that conveys the message and the mechanism that makes the article-\u2019\uff08in Japanese\uff09<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.t-gex.nagoya-u.ac.jp\/en\/sbm\/2011-2.html\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:locale:alternate\" content=\"ja\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"PI development seminar \u2018How to write a &quot;press release&quot; that catches the media&#039;s attention -the structure that conveys the message and the mechanism that makes the article-\u2019\uff08in Japanese\uff09\" \/>\n<meta property=\"og:description\" content=\"A press release is not a &quot;summary&quot; of a research paper. The purpose of a press release is to provide a &quot;story&quot; [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.t-gex.nagoya-u.ac.jp\/en\/sbm\/2011-2.html\" \/>\n<meta property=\"og:site_name\" content=\"T-GEx\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-24T05:49:45+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.t-gex.nagoya-u.ac.jp\/wp\/wp-content\/uploads\/2023\/10\/pi-seminnar231121.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.t-gex.nagoya-u.ac.jp\\\/en\\\/sbm\\\/2011-2.html\",\"url\":\"https:\\\/\\\/www.t-gex.nagoya-u.ac.jp\\\/en\\\/sbm\\\/2011-2.html\",\"name\":\"PI development seminar \u2018How to write a \\\"press release\\\" that catches the media's attention -the structure that conveys the message and the mechanism that makes the article-\u2019\uff08in Japanese\uff09\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.t-gex.nagoya-u.ac.jp\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.t-gex.nagoya-u.ac.jp\\\/en\\\/sbm\\\/2011-2.html#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.t-gex.nagoya-u.ac.jp\\\/en\\\/sbm\\\/2011-2.html#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.t-gex.nagoya-u.ac.jp\\\/wp\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/pi-seminnar231121.jpg\",\"datePublished\":\"2023-10-24T05:42:48+00:00\",\"dateModified\":\"2023-10-24T05:49:45+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.t-gex.nagoya-u.ac.jp\\\/en\\\/sbm\\\/2011-2.html#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.t-gex.nagoya-u.ac.jp\\\/en\\\/sbm\\\/2011-2.html\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.t-gex.nagoya-u.ac.jp\\\/en\\\/sbm\\\/2011-2.html#primaryimage\",\"url\":\"https:\\\/\\\/www.t-gex.nagoya-u.ac.jp\\\/wp\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/pi-seminnar231121.jpg\",\"contentUrl\":\"https:\\\/\\\/www.t-gex.nagoya-u.ac.jp\\\/wp\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/pi-seminnar231121.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.t-gex.nagoya-u.ac.jp\\\/en\\\/sbm\\\/2011-2.html#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"\u30db\u30fc\u30e0\",\"item\":\"https:\\\/\\\/www.t-gex.nagoya-u.ac.jp\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"PI development seminar \u2018How to write a &#8220;press release&#8221; that catches the media&#8217;s attention -the structure that conveys the message and the mechanism that makes the article-\u2019\uff08in Japanese\uff09\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.t-gex.nagoya-u.ac.jp\\\/#website\",\"url\":\"https:\\\/\\\/www.t-gex.nagoya-u.ac.jp\\\/\",\"name\":\"T-GEx\",\"description\":\"\u4e16\u754c\u7684\u8ab2\u984c\u3092\u89e3\u6c7a\u3059\u308b\u77e5\u306e\u300c\u958b\u62d3\u8005\u300d\u80b2\u6210\u4e8b\u696d\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.t-gex.nagoya-u.ac.jp\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"PI development seminar \u2018How to write a \"press release\" that catches the media's attention -the structure that conveys the message and the mechanism that makes the article-\u2019\uff08in Japanese\uff09","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.t-gex.nagoya-u.ac.jp\/en\/sbm\/2011-2.html","og_locale":"en_US","og_type":"article","og_title":"[:ja]PI\u80b2\u6210\u30bb\u30df\u30ca\u30fc\u300e\"\u30e1\u30c7\u30a3\u30a2\u306e\u76ee\u306b\u7559\u307e\u308b\"\u30d7\u30ec\u30b9\u30ea\u30ea\u30fc\u30b9\u306e\u66f8\u304d\u65b9 \u2015\u4f1d\u308f\u308b\u69cb\u6210\u3068\u8a18\u4e8b\u306b\u306a\u308b\u4ed5\u639b\u3051\u2015\u300f[:en]PI development seminar \u2018How to write a \"press release\" that catches the media's attention -the structure that conveys the message and the mechanism that makes the article-\u2019\uff08in Japanese\uff09[:] - T-GEx","og_description":"A press release is not a \"summary\" of a research paper. 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